Meta Ads Management Gold Coast
Meta Ads that find your customers.
Facebook and Instagram put your business in front of people who have never heard of you. That is either your biggest opportunity or your fastest way to burn budget, depending on how it is managed. We build Meta campaigns around your actual customer, track what happens after the click, and make sure every dollar has a job to do.
How DO We Help?
Reach the right people. At the right time. With the right message.
Creative that earns attention
You have 2 seconds before someone keeps scrolling. We build ads around a compelling hook, an offer, and a reason to act.
Targeting that goes beyond interests
Interest targeting is a starting point, not a strategy. We leverage multiple data points for more accurate targeting.
Tracking that connects ads to revenue
Pixel, Conversions API, and your CRM set up properly from day one. When we report, we talk about leads and sales, not clicks.
Creative testing that keeps performance fresh
Ad fatigue is real. We rotate and test continuously so that your performance does not quietly plateau over time.
What's included?
We take care of the
Entire Funnel.
What's included?
Full account audit and rebuild
Our first step is to have a look at any existing ads that you have live, and your business offerings. Then, we formulate a funnel around your compelling offer
Landing pages that convert traffic
We can build and optimise landing pages that match the intent of your ads. If you’re sending your audience to a mediocre landing page, you’re wasting their time, and your budget.
Ad copy written for buyer intent
The ad copy we write is designed to grab attention, educate your audience on your offer (and why it’s unique), and then have a clear next course of action for them to take.Â
Ongoing Creative Refreshments
When your ads are performing well, that’s great. However, you need someone to refresh your creatives and ad copy over time to not burn out your audience and cause a drop in performance.
Weekly optimisation, not quarterly
We are in the account every week, if not every day. We don’t do ‘set and forget’ campaigns – we like to continuously test creatives, landing pages, offers, and more to get the most efficient results.
Clear Monthly Performance Reports
A straight-talking report covering spend, conversions, ROAS, and cost per acquisition. We also like to hop on calls to discuss our proposed strategies going forward!Â
About Us
The Mint Soda Marketing Team
Mint Soda Marketing operates with a clear vision: to act as a seamless, fractional extension of your internal team. Caden helped found the agency after owning his own small business from a young age, providing him with a genuine understanding of conversion value over vanity metrics.
As the analytical lead, he specialises in data-driven paid and organic solutions, ensuring your marketing funnel and CRM are fully optimised for lead volume. Having worked across numerous agencies and industries, Caden brings the technical precision needed to strategically scale both lead generation and e-commerce brands.
Ellena provides the creative heartbeat of the agency. An expert in organic social media, graphic design and digital strategy, she utilises her skills in photography and videography to craft and spread a compelling brand narrative. While Caden focuses on the analytical engine, Ellena ensures every message remains visually cohesive and impactful.
Together, they provide a unified digital ecosystem that aligns with your specific goals and creates genuine momentum for your business.
Your Next Customer could be on meta right now. They just do not know they need you yet!
Book a free strategy call with us! We will look at your business, your offer, and your current setup and tell you exactly how we would approach Meta Ads for your specific situation. No cookie-cutter advice, no hard sell.
Pricing Model
How Our Pricing Works
We don’t believe in one-size-fits-all packages. Your pricing is tailored to the specific level of support and strategy your business needs to reach its next milestone.
We don’t operate with the standard per-platform pricing model because every business is different. Even two companies in the same industry with identical budgets usually have different needs when it comes to establishing brand authority, their ad account history, or their tracking accuracy. Rather than charging a flat fee for all clients, we prefer to be more flexible in our pricing structure, which is a superpower when you’re a boutique agency.
We base our pricing on the actual work required to hit your specific goals rather than a generic package. We start by looking at your current results, your objectives, and your existing setup to identify which platforms will actually move the needle.
From there, we calculate a management fee based on the realistic hours needed to manage those channels effectively. This approach ensures your investment stays aligned with the work being done, even as your business grows or your strategy shifts. It is a fairer way that keeps us accountable to results instead of simply checking boxes each month.
Testimonials
DON'T JUST TAKE OUR WORD FOR IT...
Frequently Asked Questions
Questions we always get asked
How is Meta Ads different to Google Ads?
Google captures people who are already searching for what you offer. Meta puts you in front of people before they know they need you. That means the creative, the hook, and the funnel have to do more of the heavy lifting. It is a different game and needs to be managed differently.
How much does creative matter?
On Meta, creative is the targeting. The algorithm finds your audience by reading how people respond to your ads. A weak hook, a generic image, or copy that does not speak to a real pain point will tank performance no matter how good the targeting is. This is why we treat creative as a core part of the service, not an afterthought.
What budget do I need to get started?
Meta can work at smaller budgets than Google because the cost per click is generally lower. That said, you need enough spend to generate data and let the algorithm learn. Chat with us and we will give you an honest recommendation based on your industry and goals.
What happens after iOS 14? Is tracking still reliable?
iOS 14 hit Meta hard and a lot of agencies still report numbers that are not accurate. We set up the Meta Pixel alongside the Conversions API so you are capturing data from both the browser and the server side. It is not perfect but it is as accurate as Meta allows and it is a lot better than pixel-only tracking.
How do you handle ad fatigue?
Meta audiences burn out on creative faster than most people expect. We rotate and test new creative continuously so performance does not quietly plateau. If you do not have fresh assets coming in, we can produce them as part of the engagement.
Is Meta right for my service-based business?
Yes, with the right approach. Service businesses often get told Meta only works for e-commerce. That is wrong. The difference is that service businesses need a funnel built around education and trust, not just a direct offer. We build for that specifically.
Do I need a big following or an established page?
No. Meta Ads run independently of your organic page performance. A new page with zero followers can run profitable campaigns from day one. Your follower count does not affect your ad delivery.
What do I need to get started?
Admin access to your Meta Business Manager, your Facebook page, and ideally some existing creative assets to audit. If you do not have any, we can work with you on that. We handle the pixel, Conversions API setup, and campaign build from there.
Work with us 👋
If you’d like to learn more or book a discovery call, simply fill in the form and we will get back to you!
We only take on a limited number of clients at a time so we can go all in. If you’re building something awesome, we want to hear from you!
P.S. Even if we’re not the right fit, we’ll always try to send back a few helpful ideas or suggestions. Drop us a line, we answer every email.
Contact Us
Gold Coast, QLD
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