Automate a weekly IG content calendar with Claude

Everything from installing the app to having a content calendar land in your folder every Monday, with no prompting required after setup. Step 1: Download and install Claude Desktop Step 2: Get a paid plan Cowork (the feature that lets Claude work in your files, run on a schedule, etc.) requires a paid plan — […]

How to Use Claude for Marketing (Without Getting Generic, Robotic Output)

AI tools like Claude are everywhere right now, but most small business owners aren’t getting much out of them. They open the tab, type something like “write me a caption for my business,” get something bland back, and close it. Then they write the caption themselves anyway. That’s not a Claude problem. That’s a prompt […]

Why your ads aren’t working

Gooood morning, Happy Monday! This week we are looking at why your ads aren’t working and what to fix first. Most people think the issue is the channel. They blame ads, social media, or email. In reality, the problem usually sits earlier in the process. You can put a lot of effort into marketing and […]